Virtually all of the main OTT platforms are planning to deliver unique Telugu content material any more and so they wish to be sure that extra Telugu audiences will subscribe to their respective platforms. With Amazon’s Prime Video and Netflix dominating the present, already Telugu OTT Aha acquired Allu Arjun and Vijay Devarakonda to advertise their app. And now, huge gamers are additionally doing the identical it appears like.
None aside from Mega hero Ram Charan is on the point of be part of because the model ambassador of Disney+Hotstar Telugu model if experiences are to be believed. The RRR fame is alleged to be charging practically ₹ 3 crores as his pay package deal to symbolize Hotstar in a few video adverts and print adverts. Whereas the deal would possibly final lengthy for a 12 months, Hotstar is anticipating that Charan’s presence as their face in Telugu lands will appeal to tens of millions of subscribers to hitch the household.
Additionally, Hotstar is correct now specializing in carving out many Telugu originals, together with Telugu net collection and movies too. And with the addition of Charan as a model ambassador at a time when RRR is releasing, absolutely that shall be a intelligent advertising and marketing transfer to draw extra crowds in direction of the OTT. Let’s see the way it works out for the worldwide digital content material large.
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