IVNR Makes Table Profit Through Non-Theatrical Business

Hero Sushanth is hoping to finish hat-trick hits together with his upcoming motion thriller Ichata Vahanamulu Nilupa Radu. Meenakshi Chaudhary and S Darshan are making debuts as heroine and director respectively. AI Studios and Shaastra Films collectively have bankrolled the undertaking due for launch on August twenty seventh.

Ichata Vahanamulu Nilupa Radu is made on a finances of 6.5 Crores. The movie made desk earnings by means of non-theatrical enterprise, because of constructive buzz on it.

Though the movie garnered good curiosity with interesting promotional stuff, the makers have bought OTT, satellite tv for pc, Hindi and music rights, solely after screening it to totally different digital gamers.

AHA has attained OTT rights for 3 Cr, whereas Sony acquired Hindi rights for two.75 Cr and satellite tv for pc rights had been bought for two Cr. Aditya Music bagged music rights for 15 lakhs. So, the makers have pocketed near 1.5 Cr desk earnings by means of digital offers.

Having religion of the movie to do effectively in theatres, they’re releasing it on personal by means of Annapurna and Asian Cinemas.

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